Commandments for Conducting a Successful Proactive Job Search Campaign 6
6. Have a 30-Second Elevator Pitch.
© Copyright 2005, Ron E. Bates, Executive Advantage Group, Inc.
Read: How to get your point across in 30-seconds or less. By Milo Frank. NOW!!
You will be leaving lots of voicemail messages and connecting with people that haven’t scheduled the time to speak with you.
You must be able to get your purpose for the call across, articulate your situation, and articulate your core value proposition quickly. 30 seconds is actually a long voicemail if you are talking at a reasonable pace.
The problem is that most people are not oriented around assimilating information via auditory input; rather they are oriented around assimilating information visually.
Hence the term: sound bites. You will lose people if you do not have a concise strategy for articulating yourself and getting your purpose and message across.
If you need to practice with a script reading it into your voicemail until you can leave the message without looking at your script. Smile when you leave a voicemail. This may sound stupid, but it comes across in your voice.
This also keeps your voice from sounding like a recording. Practice on unsuspecting friends and family members. Remember, someone might actually answer the phone when you call, and you don’t want to sound like you’re reading off a telemarketing script. Have a message for an executive assistant prepared and practiced for obvious reasons.
And remember: Whenever leaving a voicemail do – not – simply leave your phone number. Make sure to leave your – EMAIL ADDRESS – and your phone number, and speak s-l-o-w-l-y when you do. I’m always amazed when people leave voicemail message that are easy to understand – right up until they start giving me their contact information at light speed.
Ron E. Bates is a Managing Principal with the retained executive search firm Executive Advantage Group, Inc. His Ecademy profile can be viewed at http://www.ecademy.com/user/ronbates. Ron can be reached at rbates@executive-advantage.com
Question? Give me a call, as an NLP'er I'm always interested in NLP business best practice.
Michael 01908 506563
PPI Business NLP Ltd
© Copyright 2005, Ron E. Bates, Executive Advantage Group, Inc.
Read: How to get your point across in 30-seconds or less. By Milo Frank. NOW!!
You will be leaving lots of voicemail messages and connecting with people that haven’t scheduled the time to speak with you.
You must be able to get your purpose for the call across, articulate your situation, and articulate your core value proposition quickly. 30 seconds is actually a long voicemail if you are talking at a reasonable pace.
The problem is that most people are not oriented around assimilating information via auditory input; rather they are oriented around assimilating information visually.
Hence the term: sound bites. You will lose people if you do not have a concise strategy for articulating yourself and getting your purpose and message across.
If you need to practice with a script reading it into your voicemail until you can leave the message without looking at your script. Smile when you leave a voicemail. This may sound stupid, but it comes across in your voice.
This also keeps your voice from sounding like a recording. Practice on unsuspecting friends and family members. Remember, someone might actually answer the phone when you call, and you don’t want to sound like you’re reading off a telemarketing script. Have a message for an executive assistant prepared and practiced for obvious reasons.
And remember: Whenever leaving a voicemail do – not – simply leave your phone number. Make sure to leave your – EMAIL ADDRESS – and your phone number, and speak s-l-o-w-l-y when you do. I’m always amazed when people leave voicemail message that are easy to understand – right up until they start giving me their contact information at light speed.
Ron E. Bates is a Managing Principal with the retained executive search firm Executive Advantage Group, Inc. His Ecademy profile can be viewed at http://www.ecademy.com/user/ronbates. Ron can be reached at rbates@executive-advantage.com
Question? Give me a call, as an NLP'er I'm always interested in NLP business best practice.
Michael 01908 506563
PPI Business NLP Ltd
posted by Michael at
6:43 PM
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