NLP podcast extract: Penny Power on Networking

Penny Power, Founder of Ecademy, discusses her ability to create a place where 'people can be themselves and proud of who and what they are' with Michael Beale, May 2008

"Well, I think people are more transparent than they realise. I think that people think that they can create an illusion and an image of themselves, but we can also see through that, and I think that people that live in an ego state rather that actually understanding their identity of who they are – those people that manifest themselves into their ego, are actually very unattractive people to know, and we all know that – but it can be very hard at times in peoples lives, to not slip into an ego state."

"Nowadays I think people have so much choice in where they can go for business and suppliers, they’re just not going to be attracted to people aren’t nice people, and I think this is the thing, I had an email this morning from a new member saying that Ecademy is the first place in her business life that she’s felt that she’s able to talk from her heart, and I thought ‘What a poignant email to get today, when I was talking to you!’ "

"Because, I think that’s one of the biggest transitions people go through – I think our emotional wealth is what makes us get up in the morning. And gives us the self esteem and the self belief to attack the world in the way we need to, to use our adrenaline and achieve what we need to in a day. And we have to be superhuman a lot of the time, and if you’re not actually settled inside yourself it makes the road a much harder road to go along."

"Well, the first thing, if I’m talking from a business point of view, a lot of this does stem into business – I think it’s very important for people to understand what the heartbeat is behind their business. I’ve talked before about emotional wealth, I’ve talked about connecting your heart to your brain. A lot of people talk about their skills and what they do, they don’t talk about why they do it and who they are. And the ‘Why you do something’ and ‘Who you are’ is much more interesting, so I’ve spent time with members, I’m much more interested in the journey that took them to doing what they’re doing, but the soft skill behind what they do."

"There’s a lot of different phrases for that. That’s your reason that you’re getting up and doing what you’re doing. If you haven’t got a moment in your day when you actually get that spine-tingling feeling that makes you feel like you’re on fire – then you’re quite possibly not doing the right thing, or you’ve got to a stage in your business where you’ve employed or collaborated with people and let them do all the things that you love and you’ve taken on the wax in your business. Which is unfortunately what a lot of people do."

"So I would always start by saying to them, to find their emotional wealth, and if they don’t have it, if they really can’t find it, than there are lots of people they’re connected with that can help them to achieve that. But I think people need to know what makes them tick inside, and it’s not just going to impact their business lives, it can impact all areas of their life, when they actually find that heartbeat inside them that makes them really feel happy. So that would be how I’d always start to coach someone."

Listen or read to the full pod cast and transcript: Ecademy founder Penny Power

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Liam Beale
Business Development Manager
PPI Business NLP: NLP Training and NLP-based Business Training